Real Fans vs. Streams — with Disc Makers’ Tony Van Veen
Real Fans vs. Streams — with Disc Makers’ Tony Van Veen
We live in a moment where artists are told that success comes down to metrics—streams, followers, and playlists. But let’s be honest: real fans vs streams is the true dividing… Read MoreREAD MORE
How Cyber PR Supports Independent Musicians
Most of the time, I’m sharing strategies on how independent musicians can market their music, grow their audience, and build sustainable careers. But today I want to shine… Read MoreREAD MORE
Women in The Music Industry Share Their Best Advice
For International Women’s Day, I’m bumping up a co-contributed post. All the advice is STILL relevant and needed. Today I’m celebrating some incredible women in the music industry. Read MoreREAD MORE
The 3 H’s: A Simple and Powerful Exercise for Creatives
I normally start the new year off with an email about setting goals or getting help with delegation—but things feel heavy these days so I invite you to try this… Read MoreREAD MORE
Your Fan Journey Probably Sucks – Here’s How to Fix it
What is A Fan’s Journey? A fan’s journey is when a fan or potential fan first finds out about you. It’s the journey they go on to discover… Read MoreREAD MORE
I Was on Break the Business Podcast!
I recently had the honor and pleasure to sit down with my good friend and long time peer Ryan Kairalla on his popular music business podcast… Read MoreREAD MORE
Video: The Best Money Making Advice Ariel Ever Gave Manafest
I was delighted to be interviewed by Manafest – Chris Greenwood – the founder of Smart Music Business about my latest book… Read MoreREAD MORE
How to Use ChatGPT for Music Publicity
When was the last time you ran your own DIY PR campaign? If you have to stop and think, it’s probably been too long. I… Read MoreREAD MORE
5 Mistakes Artists Make on Spotify
Believe it or not, there was a time when promoting on Spotify wasn’t a thing. There was a good decade… Read MoreREAD MORE
Short Form Video for Musicians (How to make TikTok, Reels, and YouTube Shorts Work For YOU)
It’s no secret that short-form video platforms have become the “it” thing for musicians looking to amplify their reach, engage with their fans, and show off their creativity. It’s why… Read MoreREAD MORE
