I was delighted to be interviewed by Manafest – Chris Greenwood – the founder of Smart Music Business about my latest book The Ultimate Guide to Music Publicity. It’s short and sweet and packed with great advice about public relations for musicians!...
When it comes to the music industry, the idea of branding isn’t meant to be gimmicky or even a sales strategy. Instead, it’s about showing the core of who you are and finding others who can connect to that authentically. It’s about ensuring that...
How’s Your Single Cover Art Game? Read This to Up It! The music industry release schedule is exhausting—there’s no doubt about that. The shift toward releasing singles over full-length albums is here to stay and that means you need to think about your...
Social media and music marketing have become inseparable in today’s modern music industry. Audiences now demand that you maintain a strong social media presence and still, many musicians still ignore this. I get it, social media can feel difficult, daunting...
For years Instagram has kept up with the trends by introducing new features frequently. From Stories to IGTV to Reels, Instagram seems to be the platform with the most content creation capabilities. Since releasing their Shop feature in 2021, creators and musicians...
