Goal-setting is an important factor in achieving desired results. Without goals in mind, you will be working aimlessly and without a determined future in mind. Most people set goals at the beginning of the year, but you can set them at any time! Here’s our...
In this episode of Sound Advice TV, Ariel and Jon discuss framing the ROI (Return on Investment) of social media by managing your goals, expectations and approach to a social media marketing or PR campaign. Highlights: Why social media revenue is impossible to know 80...
A few days ago, the unstoppable Bob Baker asked me to write my predictions for marketing your music in 2012. I was included amongst a list of incredible thought leaders and it sparked a conversation here in the Cyber PR Office. So I asked my trustworthy team to share...
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