Mike Warner, author of Work Hard Playlist Hard, is an independent artist, curator and the go-to person when it comes to playlist strategies on music streaming services.

Andrea Young is the co-founder of DPG Worldwide, focusing her energies on music curation services, playlists, and working with emerging and established artists through label services.

What You’ll Learn in Cyber PR LAB 11

SPOTIFY FOUNDATIONS WITH ARIEL HYATT

• How to set up the most effective Spotify profile possible

• Crucial things to understand about how the platform works

• The three different types of Spotify playlists and how to get on each one

EVERYTHING YOU NEED TO KNOW ABOUT PLAYLISTING

• How to create your own playlists and grow your following through sharing them

• Mike teaches you how you can curate your own playlists to promote to fans

• How to submit directly to Spotify’s editorial team for consideration and how often you may do so

ORGANICALLY BUILDING ON SPOTIFY WITH PLAYLISTS

• Playlisting advice from Andrea Young, Cofounder DPG, who spends her working hours submitting music to playlisters

• How to stand out amongst the 40,000 tracks going up daily on Spotify

• Advice on how where to find playlisters to submit your music to for consideration