Women in The Music Industry Share Their Best Advice

Women in The Music Industry Share Their Best Advice

For International Women’s Day, I’m bumping up a co-contributed post.  All the advice is STILL relevant and needed.  Today I’m celebrating some incredible women in the music industry. Read More READ MORE

The 3 H’s: A Simple and Powerful Exercise for Creatives

I normally start the new year off with an email about setting goals or getting help with delegation—but things feel heavy these days so I invite you to try this… Read More READ MORE

THE 2008 BILLBOARD MAXIMUM EXPOSURE LIST

September 27, 2008 Billboard Staff It wasn't so long ago that a comprehensive promo plan meant working a record to radio and maybe buying ads in the local alternative paper when a band went on tour. This may sound quaint, or maybe, if your job depends on successfully promoting a band, it sounds blissfully simple. Today the ways artists can promote their music have proliferated so rapidly that it can be hard to keep up with what's new -- what's actually cutting through the clutter. It's in this context that Billboard decided to geek out with 20 promotions and publicity experts across genres and mediums to create the ultimate multimedia metric: Our first Maximum Exposure list. Ever wonder about eh relative value of a cover of Rolling Stone, a gig on "Oprah" or a song on "Gossip Girl"? Read on. 1: SYNCH PLACEMENT IN A TV AD FOR APPLE Promo spots provide coveted showcase for music Patrick Wimberly can't stop giggling. The reason for his uncontrollable mirth? The drummer for Brooklyn-based indie rock act Chairlift can't quite process what he saw on a TV screen the day before. It was a 30-second commercial advertising Apple's newly launched fourth-generation iPod Nano-with the Chairlift song "Bruises" playing in the background. Read More READ MORE

Delegation for Musicians: A Guide for Getting Help and Support

This post is all about getting you the help you need to reach your goals, and it starts with learning how to delegate. That means handing off tasks that don’t… Read More READ MORE

Music Publicity Tips: Interview on The Secret to Success Podcast

Ariel Hyatt dishes out all her music publicity tips by detailing important characterization, guidance received, how to survive hard times, and advice for younger generations and aspiring publicists. Sally Jackson… Read More READ MORE

Why You Should Consider Leaving Twitter / X

I’m honored to share that last week I was included in this newsletter highlighting why Twitter is no longer a good platform for artists. I share… Read More READ MORE

Buying Fake Followers Won’t Help Your Music Career

Buying fake followers, views, fans, and traffic is a VERY BAD idea. There’s a fantastic documentary on HBO which we highly recommend called… Read More READ MORE

Musicians Guide to Marketing Platforms

In case you have not heard, your DSP (Digital Service Provider) or streaming strategy is crucial to your success as an artist. You and you alone are responsible for driving… Read More READ MORE

Q&A: Leveraging Spotify And Facebook Ads w/ Andrew Southworth

Matt Pelosi, Social Media Ad Strategist at Cyber PR, and Andrew Southworth, music producer and marketer, talk all about leveraging Spotify and Facebook Ads in this Instagram Live… Read More READ MORE

Musicians Guide to SoundBetter

SoundBetter claims to host “the world’s best mixing & mastering engineers, singers, songwriters, producers and studio musicians for hire.”… Read More READ MORE