Your music deserves an audience—here's how to build a fanbase that sticks.
The Musician’s Guide to Micro Networking
Something has been crushing my spirit recently when I talk to musicians about career strategy. They are focused on getting “ As many people to hear… Read MoreREAD MORE
Your Three Communities, Part 1: Your Super Fans
Every Artist Has Three Communities – they are separate from one another. The problem is most artists have only one strategy for marketing and promoting to… Read MoreREAD MORE
Your Fan Journey Probably Sucks – Here’s How to Fix it
What is A Fan’s Journey? A fan’s journey is when a fan or potential fan first finds out about you. It’s the journey they go on to discover… Read MoreREAD MORE
Your Three Communities Part 2: Your Engaged Fans
Do You Know Who Your Engaged Fans Are? Every artist has three distinct communities within their fanbase, each with unique characteristics. The challenge is that most artists tend to use… Read MoreREAD MORE
Two Podcasts That Explain Email For Musicians
Are you sick of reading blogs? I’ve got 2 podcasts for you! Amongst all the pressure of social media, Spotify numbers, and live performance stands one of the most… Read MoreREAD MORE
7 Valuable Email List Tips
One of the most frequent questions I get is “why do I need an email list?” It’s easy to get fixated on social media and Spotify as a way to… Read MoreREAD MORE
