Your Fan Journey Probably Sucks – Here’s How to Fix it

What is A Fan’s Journey? A fan’s journey is when a fan or potential fan first finds out about you. It’s the journey they go on to discover… Read More READ MORE

The Musician’s Guide to Micro Networking

Something has been crushing my spirit recently when I talk to musicians about career strategy. They are focused on getting “ As many people to hear… Read More READ MORE

Your Three Communities Part 2: Your Engaged Fans

Do You Know Who Your Engaged Fans Are? Every artist has three distinct communities within their fanbase, each with its unique characteristics. The challenge is that most artists tend to… Read More READ MORE

9 Steps To Building Music Superfans

Superfans in the new buzzword of the year.  This is amusing to me because I have focused on superfans for the last 2 decades and I’m struck by the fact… Read More READ MORE

Your Three Communities, Part 1: Your Super Fans

Every Artist Has Three Communities – they are separate from one another. The problem is most artists have only one strategy for marketing and promoting to… Read More READ MORE

Your Three Communities Part 3: Your Ambient Fans

Every Artist Has Three Communities – they are separate from one another.  The problem is that most artists have only one strategy for marketing and promoting to three separate groups… Read More READ MORE
0
    0
    Your Cart
    Your cart is emptyReturn to Shop