Originally posted here: http://blog.midem.com/2011/01/interview-with-ariel-publicitys-ariel-hyatt-leveraging-social-media/
Ariel Hyatt of Arial Publicity (http://arielpublicity.com/) explains how she helps artists make the most of social media, with impressive results: explosive fanbase growth, discovery of new territories & artistic angles… all in all, good for business! If, of course, the artists remain as authentic as possible… Hyatt’s at MIDEM to host a MidemNet Academy session on this topic.
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